The coffee industry is located in Jayamangalam near Periyakulam, Theni District. The industrial waste water was collected from outlet of the coffee industry in the dumping site of coffee effluent. The effluent was diluted with distilled water and prepared in various concentrations like control T1, 75% T2, 50% T3 and 25% T4, the absorbent was kept soaked from January to May, 2017. The heavy metals concentration of effluent was analyzed using Atomic Absorption Spectrophotometer. A novel medicinal plant, Tridax procumbens was introduced in 4 different concentrations of effluent during the period of January to May, 2017. Initially the coffee effluent showed the presence of higher concentration of heavy metals such as Zn, Fe, Cr, Cu, Mg, Pb and Mn and after treatment it was lowered. Thus from the present investigation it was evident that T. procumbens was effective to absorb the heavy metals present in the effluent.